The term eggs is "the body formed in the females of all animals (with the exception of a few of the lowest type) in which by impregnation the development of the fetus takes place," mid-14c., egge, mostly in northern England dialect, from Old Norse egg.
Ideas can be called the eggs of business. The ideas form and grow into something extraordinary. The eggs must be nourished, handled with care, and taken to term. Eggs and ideas grow our world.